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Surveys and Questionnaires for UX Projects Preview

Surveys and Questionnaires for UX Projects

With Chris Nodder Liked by 689 users
Duration: 1h 1m Skill level: General Released: 12/12/2019

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Course details

Surveys are one of the most frequently used—and abused—methods of getting information from a group of people. Done well, they are illuminating. Done poorly, they are almost useless. If you are conducting marketing or usability research, or just trying to learn more about your customers, you should know how to conduct an effective survey or questionnaire. In this course, Chris Nodder provides tips and techniques to do surveys right. Discover how to define your goals and write questions that produce clear and unambiguous answers. Chris then explains how to recruit candidates for the survey, reward them for their time, deliver the survey, and manage responses. Finally, find out how to analyze and report on your findings, so your UX team can take action on the results.

Skills you’ll gain

Meet the instructor

Learner reviews

4.7 out of 5

359 ratings
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  • MOUREEN NAMIREMBE MOUREEN NAMIREMBE

    MOUREEN NAMIREMBE

    MA International Relations Graduate | Committed to Policy Development, Advocacy & Global Cooperation for a Sustainable Future

    5/5 November 13, 2024
    yes i would recommend it
    Helpful · Report
  • Tahmina Aziz Tahmina Aziz

    Tahmina Aziz

    Student at University of Hertfordshire

    5/5 February 26, 2024
    For anybody interested in UX research and design, "Surveys and Questionnaires for UX Projects" is an essential tool. In my experience as a UX expert, this book is a thorough and useful resource that provides insightful information about the complex field of survey design and implementation. Both novices and seasoned practitioners will find it easy to grasp thanks to the writers' superb job of dissecting intricate ideas into manageable parts. This book covers every facet of survey research in the context of UX projects, from comprehending the foundations of survey methodology to developing compelling questions and analysing data.
    Helpful · Report
  • Paula S. Paula S.

    Paula S.

    UX Writer, Researcher, and AI Content Analyst

    5/5 February 21, 2023
    Good experience. Yes, I'd recommend.
    Helpful · Report

Contents

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