From the course: Mapping the Modern Web Design Process
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Optimizing for SEO
From the course: Mapping the Modern Web Design Process
Optimizing for SEO
- Third on the priority list, we find SEO or search engine optimization. Historically, this meant rigging your code in a certain way to game the search engines into getting better ratings. This is no longer the case. There is no silver bullet or magical piece of code that will instantly get you ranked higher on search engines. Instead, the search engines index your site based on some familiar attributes, quality of content and trust factor, accessibility, load time, and quality of code. This is good news for you as a web designer because as you can see from the list, these are all things we've been focusing on in this course. In other words, by following the web design process I've laid out here, your site will already meet the baseline for search engine optimization. This is especially true for accessibility. Search engines are blind and the more accessible you make your site, the easier it will be for them to index…