From the course: Ideating on Business Goals with Design Thinking
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What is design thinking?
From the course: Ideating on Business Goals with Design Thinking
What is design thinking?
- [Narrator] Let's start by understanding what design thinking is. Before jumping into ideation and creative problem solving for your business goals, it's crucial to understand this framework and why it matters. Design thinking is a process that focuses on deeply understanding the audience you're building your solution for, their needs, wishes, and the challenges they face. It encourages empathy, creativity, and collaboration. It's all about approaching problems from the perspective of the user, and it helps you come up with solutions that are not only innovative, but also practical and valuable. The design thinking process typically includes five stages. The first stage is empathize. This is when you try to understand the users and their needs by observing and engaging with them. The second stage is define. Here, you clearly articulate the problem you're trying to solve. The third one is ideate. Here you brainstorm a wide range of creative and innovative solutions. The fourth stage…
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