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Advanced Business Development: Communication and Negotiation Preview

Advanced Business Development: Communication and Negotiation

With Lisa Earle McLeod and Elizabeth Lotardo Liked by 3,701 users
Duration: 45m Skill level: Advanced Released: 8/1/2018

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Course details

Deals are won and lost in the nuances of communication and relationship building. To be successful, business development reps must learn to pivot and build value in a variety of customer conversations. In this course, join Lisa Earle McLeod and Elizabeth McLeod as they share strategies that can help experienced reps take their communication and negotiation skills to the next level. Learn how to get into the right mental space for strategic conversation. Discover how to engage sophisticated customers through high-level questioning and body language, as well as how to negotiate without damaging a relationship or descending to the lowest possible dollar. Plus, learn how to keep your value top of mind with your buyer after you make the handoff.

Skills you’ll gain

Earn a sharable certificate

Share what you’ve learned, and be a standout professional in your desired industry with a certificate showcasing your knowledge gained from the course.

Sample certificate

Certificate of Completion

  • Showcase on your LinkedIn profile under “Licenses and Certificate” section

  • Download or print out as PDF to share with others

  • Share as image online to demonstrate your skill

Meet the instructors

Learner reviews

4.7 out of 5

2,377 ratings
  • 5 star
    Current value: 1,769 74%
  • 4 star
    Current value: 486 20%
  • 3 star
    Current value: 99 4%
  • 2 star
    Current value: 10 <1%
  • 1 star
    Current value: 13 <1%
  • Chi Vu Linh Chi Vu Linh

    Chi Vu Linh

    General Manager, Legal & Risk Management department Sumitomo Corporation Vietnam LLC

    4/5 April 29, 2025
    It's quite interesting! As it's long and I couldn't focus 100% on it from the beginning, I will watch it again to get the most of it.
    Helpful · Report
  • Edgar Pensado Edgar Pensado

    Edgar Pensado

    MARKETING & COMMERCIAL MANAGER

    5/5 April 15, 2025
    Me pareció muy bien aterrizado el curso, temas muy simples y prácticos para aplicar en el día a día de una negociación
    Helpful · Report
  • Mohamed Elbannan Mohamed Elbannan

    Mohamed Elbannan

    Building Business partnerships | enabler | SaaS I Health-Tech I Fintech | POS | Payment | Banking | Business Development | Telecom | Corporate Sales…

    5/5 April 13, 2025
    highly recommended for business dev beginners
    Helpful · Report

Contents

What’s included

  • Practice while you learn 2 exercise files
  • Test your knowledge 4 quizzes
  • Learn on the go Access on tablet and phone
  • Stay up to date Continuing Education Units

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