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A Content Marketer’s Guide to Using ChatGPT Preview

A Content Marketer’s Guide to Using ChatGPT

With Melanie Deziel Liked by 659 users
Duration: 34m Skill level: Beginner + Intermediate Released: 8/1/2024

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Course details

To succeed in the modern era, content marketers need to understand the effective and ethical applications of generative AI like ChatGPT. In this course, marketing and branded content expert Melanie Deziel highlights practical ways you can use ChatGPT to streamline your content strategy, production, revision, and publication workflows. Go over potential benefits and inherent risks of using generative AI, as well as how to mitigate the risks. Find out how to use ChatGPT to generate and refine content topics and ideas, outline content more efficiently, and identify coverage gaps. Learn how ChatGPT can help you produce short-form promotional content and identify key points within long-form content pieces. Discover how you can use effective prompting to modify existing content. Plus, experiment with the various applications of ChatGPT as a content marketing tool.

Skills you’ll gain

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Share what you’ve learned, and be a standout professional in your desired industry with a certificate showcasing your knowledge gained from the course.

Sample certificate

Certificate of Completion

  • Showcase on your LinkedIn profile under “Licenses and Certificate” section

  • Download or print out as PDF to share with others

  • Share as image online to demonstrate your skill

Meet the instructor

Learner reviews

4.7 out of 5

174 ratings
  • 5 star
    Current value: 130 75%
  • 4 star
    Current value: 38 22%
  • 3 star
    Current value: 5 3%
  • 2 star
    Current value: 0 0%
  • 1 star
    Current value: 1 <1%
  • Nahom Fisseha Nahom Fisseha

    Nahom Fisseha

    Quality Control & Assurance Manager |Co-Founder at Naer Tech Solution | Enterprise Sales Executive | P&S Testing Supervisor |

    5/5 April 12, 2025
    Very good
    Helpful · Report
  • Laura Vega Laura Vega

    Laura Vega

    Laura Vega 🎓 Marketing & Advertising Student | 🌍 Colombian Based in Dubai | Intern @ The Keen

    5/5 April 6, 2025
    I would recommend it to everyone, as we need to understand more about how to use these tools to our advantage and always be updated to offer better services. Everything is very clear and precise, very easy to understand.
    Helpful · Report
  • Mira Rajput, CM Mira Rajput, CM

    Mira Rajput, CM

    B2B Marketer | Driving Client Acquisition and Brand Visibility | Chartered Marketer

    5/5 November 20, 2024
    I highly recommend this course to anyone starting to experiment with ChatGPT, whether for personal or professional use. The course is simple, easy to understand, and you’re bound to learn a thing or two—just as I did, even though I’ve been experimenting with ChatGPT since it became publicly available.
    Helpful · Report

Contents

What’s included

  • Practice while you learn 1 exercise file
  • Test your knowledge 2 quizzes
  • Learn on the go Access on tablet and phone

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