LinkedIn Newsletters

Last updated: 3 weeks ago

All LinkedIn members have the ability to create a newsletter about their expertise and interests. Follow the instructions below to create your newsletter.

To create a newsletter:

  1. Click Write article in the share box near the top of your homepage.

    • If you're a Super admin or Content admin of a LinkedIn Page, you'll see an option to Publish as, select which account you want to publish from and click Next. This takes you to the publishing tool.

  2. Click the Manage dropdown near the upper right.

    • You can also click the  Dropdown next to your name on the upper left to choose if you want to publish an article as yourself (personal profile), Super admin or Content admin of a LinkedIn Page, or if you want to publish it as an Individual article or to a newsletter (if applicable).

  3. If you have access to newsletters, you’ll see the Create newsletter option here.

  4. Fill all the required information in the Create a newsletter pop-up window and click Done.

You can leverage newsletters on LinkedIn to talk about a professional topic you’re passionate about on a regular basis. LinkedIn members can subscribe to your newsletter to be notified about new articles you publish, allowing you to build and grow a regularly engaged audience.

Starting a newsletter on LinkedIn means you’ll engage your audience from the minute you publish. LinkedIn makes it easy to invite all your connections or followers to subscribe when you create a newsletter. Also, after publishing each newsletter edition, push, in-app, and email notifications are sent to all your subscribers to help drive views. You’ll get real-time feedback and comments from your readers, and you can understand how your content is doing with analytics.

When a member starts following another member or a page with newsletter, a notification inviting them to subscribe to the newsletter is automatically sent.

All LinkedIn members can discover, read, and share LinkedIn newsletters. Any LinkedIn member can subscribe to a newsletter. Newsletters you’ve subscribed to will be visible to others and on your profile as well, unless you unsubscribe. The newsletter author can see your name, profile photo, job title, and headline as they appear on your LinkedIn profile, based on your settings. When you subscribe to a newsletter, you also start following the newsletter author.

Choosing between Newsletters
You can also check out our Top Picks newsletter for some inspiration, which is curated by our News team.

Learn more